Dakyung Lee
Dongdaemun-gu,11
Summary
Experienced Brand Marketing Specialist keeps up with tight deadlines and high-value customers. Successful at working with diverse teams to develop comprehensive approaches to marketing plans. Intelligent and insightful professional.
Overview
4
4
years of professional experience
1
1
Certification
Work History
Wine Brand Marketer
Slash / The Vin CSR
09.2022 - 11.2023
- Experience organizing both B2B wine brandtraining and B2C wine and beer tasting events
- Specialized in wine-based BTL marketing,showcasing proficiency in promoting winebrands effectively.
- Participated in wine marketing events,contributing to brand visibility andpromotional efforts
Wine Subscribe Manager
Purpledog
11.2021 - 08.2022
- Managed wine sales and curation, providingpersonalized wine recommendations andengaging customers through storytelling.
- Developed seasonal wine compositions andpromotions.
- Experience organizing both B2B wine brandtraining and B2C wine and beer tasting events.
- Led external B2C events, including franchisefair operations
F&B Intern Server
Old Edwards Inn and Spa
Highlands
02.2020 - 02.2021
- Served guests with food and beverages in apositive and friendly manner.
- Prepared dining rooms by setting tables withdecorations, condiments, candles, napkins,service plates, and utensils.
- Successfully upsold wines and cocktails whileserving guests in a positive and friendlymanner.
Education
PostGraduate Diploma - International Hotel Operations Management
Swiss Hotel Management School
Leysin01.2021
Bachelor of Arts - German Language And Literature
Hongik University
Seoul01.2015
Skills
- Brand Marketing and Communication
- Sales and Customer Engagement
- Event Planning and Execution
- Campaign Optimization
- Presentation Creation
- Marketing
- Branding
Certification
- WSET (Wine & Spirit Education Trust) Lv.3, Wine & Spirit Education Trust, 2022, Pass with Merit
- French Wine Scholar (WSG), WSG, 2021, Merit
- L'Ecole du Vin Bordeaux, L'Ecole du Vin, 2021, Pass
- Court of Master Sommelier Introductory Sommelier, Talens Marketing Association, 2021
- WSET (Wine & Spirit Education Trust) Lv.2, Wine & Spirit Education Trust, 2021, Pass with Distinction
Volunteer Experience
- Student Ambassador, Hongik University, 2015
- Volunteer, Beautiful Store, 2014, 2015
Languages
Korean
First Language
English
Advanced (C1)
C1
German
Intermediate (B1)
B1
Japanese
Intermediate (B1)
B1
Timeline
Wine Brand Marketer
Slash / The Vin CSR
09.2022 - 11.2023
Wine Subscribe Manager
Purpledog
11.2021 - 08.2022
F&B Intern Server
Old Edwards Inn and Spa
02.2020 - 02.2021
PostGraduate Diploma - International Hotel Operations Management
Swiss Hotel Management School
Bachelor of Arts - German Language And Literature
Hongik University
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