Dante Kim

P&L Responsibility

• Strategically maximized revenue and profitability, consistently delivering on financial commitments and growth targets.

Business Development

• Cultivated long-term, value-driven client relationships, securing top-level engagements and leveraging internal resources to deliver bespoke solutions.
• Established high-level partnerships to enhance market presence and drive business growth by increased sales by 10% every quarter.

Team Leadership & Management

• Led the recruitment, coaching, and development of high-performing teams across Korea and APAC, aligning sales and marketing efforts with financial goals.
• Set clear KPIs and targets for APAC team members, driving performance and accountability.

Market Intelligence & Marketing

• Conducted thorough market research and competitive analysis to uncover new opportunities and strategically target key accounts.
• Orchestrated the execution of account-based initiatives (ABI) to penetrate high-value markets.

Operational Excellence

• Enhanced the client experience by implementing innovative customer journey platforms, identifying client challenges, and proposing customized digital solutions.
• Drove operational excellence by creating and deploying cutting-edge digital modules to improve service delivery.

Systems and Processes

• Spearheaded the establishment of robust SaaS sales process for Korea and APAC, optimizing CRM systems to enhance client acquisition and engagement.
• Trained teams on best practices, ensuring high standards in client engagement and service delivery.

Corporate Representation

• Represented the company at key industry events and liaised with regulatory authorities, reinforcing the company’s strategic interests and compliance.
• Negotiated and formalised contracts, partnerships, and agreements, aligning them with long-term business objectives.

Department Leadership

• Directed the Sales & Marketing department, developing and implementing comprehensive strategies to drive revenue growth and market share by achieving a room budget of 100 billion KRW by the end of November 2021.
• Reported directly to the COO, ensuring alignment with organizational goals and vision.

Direct Sales

• Optimized revenue and profitability within direct sales channels, particularly through the development of innovative bundle packages for the FIT segment.
• Led initiatives that consistently increased direct sales performance and customer engagement.

Digital Marketing

• Strategically planned and executed digital media campaigns, with a primary focus on boosting direct sales.
• Monitored and analyzed media channel performance through Google Analytics (GA) to maximize ROAS (Return on Ad Spend).
• Regularly updated SEO strategies across the company’s website and social platforms to improve visibility and traffic.

Product Development

• Led cross-functional strategic planning to enhance revenue performance in hotels, attractions, and F&B departments.
• Conducted bi-monthly reviews of forecast vs. actual performance, adjusting strategies as needed.
• Negotiated with both internal and external stakeholders to develop compelling products with competitive pricing and timelines.

In-Resort & BU Marketing

• Curated creative content for all resort media and collateral, enriching the customer experience and promoting brand identity.

Creative & Visual Media

• Designed key visuals and concepts to promote resort properties and products, aligning with the overall brand strategy.
• Delivered innovative design solutions to internal stakeholders, ensuring cohesive and impactful promotional materials.

Client Relations

• Fostered strong professional relationships with key clients, boosting satisfaction and driving repeat business.
• Proactively gathered and analyzed client feedback, implementing improvements to marketing campaigns for optimal performance.

Department Leadership

• Oversaw all sales-related departments, including Rooms, F&B, Banquet, Sales & Marketing, and Public Relations, ensuring cohesive operations and strategy execution.
• Reported directly to the Representative Director (Owner) of Best Western Premier Seoul Garden and Best Western Kukdo Hotel.

Revenue Management

• Achieved overall revenue targets across key business areas, including Rooms, F&B, Banquets, and Weddings, by developing and executing targeted sales strategies by achieving overall budget of 25 to 28 billion KRW each year.
• Drove consistent growth and maximized profitability through a results-oriented approach.

Budgeting and Business Development

• Led the creation of the annual OPEX budget and business development plan, aligning financial targets with long-term organizational goals.
• Collaborated cross-functionally to ensure strategic initiatives supported both operational efficiency and revenue growth.

Client and Market Insights

• Leveraged CRM tools to gather and analyze customer data and feedback, using insights to inform sales and marketing strategies.
• Provided comprehensive reports and data-driven recommendations to guide strategic decision-making at the executive level.

Content and Campaign Management

• Directed the timely creation of high-quality content for both online and offline marketing channels, ensuring alignment with brand messaging and market demands.

Market Leadership

• Led the Korea market, overseeing sales and marketing operations across 7 hotels, 4 attractions, and key segments such as Casino and Entertainment.
• Reported directly to the SVP of Resort Sales & Marketing, ensuring alignment with broader departmental goals.

Revenue Achievement

• Successfully met overall sales targets, driving consistent revenue growth across diverse business segments in the Korea market.

Budgeting and Strategic Planning

• Spearheaded the creation of the annual OPEX budget and business development plan, aligning financial targets with strategic market opportunities.
• Implemented comprehensive strategies to support both short-term and long-term business goals.

Partner Management

• Established and nurtured strong relationships with key in-market partners, including travel agents, corporations, MICE organizers, media producers, and government agencies.
• Represented the organization at regional travel fairs, roadshows, and exhibitions across South East Asia and Korea, strengthening brand presence and expanding market reach.

Leadership and Market Oversight

• Directed the Hotel, Restaurant, and Café (HORECA) segments in Korea, leading the HORECA sales team to achieve key business objectives.

Budget Management and Forecasting

• Collaborated with Singapore APAC HQ and Lausanne HQ to define and manage the annual HORECA sales budget, ensuring sustainable growth in the premium HORECA market.
• Accountable for achieving operational plan (OP) targets and maintaining accuracy in dynamic forecasting (DF) for the HORECA team in Korea, ensuring a gap of no more than 5%.

Strategic Business Development

• Drove brand awareness and solidified Nespresso’s positioning as a luxury brand within the Korean market.
• Led strategic decisions on promotions and event implementations for key HORECA accounts, ensuring alignment with brand goals.
• Executed targeted business development actions and spearheaded the company’s participation in major trade fairs within the HORECA industry.

Partner and Market Engagement

• Cultivated strong relationships with key stakeholders to expand market presence and reinforce Nespresso’s premium identity within the HORECA sector.

Marketing Leadership and Partnership Development

• Led the entire marketing operations and managed domestic partnerships for Korea, reporting to the VP of Asia Pacific Region HQ in Honolulu, Hawaii.

Strategic Planning and Execution

• Formulated and implemented local strategies aligned with the Global Brand Compass and communication guidelines, ensuring cohesion between global and local marketing efforts.
• Directed key decisions for promotions and event execution in collaboration with a German marketing firm, enhancing brand presence in the market.

Budgeting and Performance Analysis

• Developed the annual OPEX budget and business development plan, conducting detailed analysis of forecast vs. actual performance, and implementing gap-filling strategies to achieve financial targets.

Partnership Management and Market Expansion

• Strengthened HGV Korea’s visibility by building strategic partnerships with major airlines, travel agencies, 5-star hotels, department stores, premium outlets, luxury sports clubs, and hospitals, targeting high-value customer segments.
• Identified growth opportunities in new market segments, expanding market share through tailored initiatives.

Campaign Execution and Performance Tracking

• Launched and executed integrated print and digital campaigns, ensuring consistent messaging across channels to drive brand recognition and engagement.
• Monitored and evaluated the impact of marketing initiatives by analyzing performance data, optimizing strategies to ensure effectiveness and ROI.

Project Management

• Led the Kolon Pop-up Store and Cappuccino Hotel projects with a budget of 12 billion KRW, overseeing all phases from planning to execution, ensuring timely and successful completion.
• Directed cross-functional teams to deliver key project milestones, maintaining alignment with business objectives and stakeholder expectations.

Strategic Oversight

• Conducted comprehensive analysis of project-related challenges, prepared detailed reports, and implemented corrective measures to optimize operations.
• Developed and enforced organizational policies for administrative oversight and operational efficiency, ensuring smooth project execution.

Systems Development

• Established robust project management frameworks and digital classification systems for effective project tracking and resource management.

• Analyzed and audited market competition, developing sales strategies that showcase unique business offerings.
• Provided customers with price information and handled financial transactions.
• Delivered exceptional customer service, addressing customer queries and handling customer complaints.
• Maintained excellent knowledge of industry trends to remain ahead of competitors.
• Built rapport with new and existing customers from diverse cultural backgrounds to maximise sales opportunities.
• Produced sales and performance reports and delivered to senior management and stakeholders.

• Identified opportunities to drive business growth, diversification and expansion.
• Formulated actionable plans to leverage insightful data on latest customer demographics.
• Predicted possible positive and negative effects of proposed business developments to guide strategy development.
• Negotiated and approved lucrative prices and contracts, boosting growth.
• Prepared and delivered winning client proposals, business presentations and sales pitches to C-level executives.
• Designed strategy to win new business and maximise selling opportunities among existing clients, achieving lucrative results.
• Consistently exceeded revenue targets through new account development.
• Drew on understanding of key markets to push development of business strategies.

• Consistently exceeded sales targets through consultative selling.
• Produced detailed reports on KPI achievements and failures to establish areas of improvement.
• Built strong relationships with senior decision-makers in key markets and industry contacts.
• Maximized segmentation mix by identifying and creating new business development opportunities while growing existing channels.
• Analyzed industry trends to inform accurate business forecasting.
• Formulated and implemented strategies to maximise business opportunities and drive revenue.
• Managed sales action plans to align with business objectives across all market segments.
• Led and developed high-performing, proactive sales team to consistently deliver results and revenue.
• Contributed to management meetings, actively participating in development of proactive sales initiatives.

• Defined sales territories and KPIs, monitoring performance to inform future strategic planning.
• Streamlined sales processes, automating tasks and supporting adoption of new sales tools to drive growth.
• Utilized innovative CRM software to track sales metrics, generate reports and maintain account data.
• Drafted sales forecasts and ROI reports to address underperforming areas and discuss actionable improvements.
• Conducted diligent market research to analyze sales, trends and market penetration opportunities.
• Increased annual revenue through comprehensive sales strategies.
• Trained and mentored sales team to meet established quotas and deliver on sales benchmarks.
• Generated new leads and opportunities to maximise revenue.
• Fostered positive relationships with customers to enhance loyalty and retention.
• Built long-term relationships with customers and generated referrals from existing clients.

• Addressed customer issues with compassion and professionalism, ensuring swift, successful resolution.
• Maintained excellent client relationships by dealing with queries and complaints calmly and professionally.
• Created weekly performance reports, analyzing and interpreting data to improve day-to-day business operations.
• Designed employee incentives and recognition schemes to achieve team targets.

• Evaluated business processes to identify and recommend areas for improvement.
• Engaged in cross-functional activities to gain exposure to various aspects of business.
• Liaised with managers, supervisors and other senior staff, communicating clearly and concisely.
• Assisted with day-to-day operations and completed assigned management tasks.

• Built and maintained displays of spirits, enticing guests to make purchases.
• Monitored stock to maintain consistent supply for inventory.
• Made positive contributions to team and workplace, consistently exceeding expectations.