Summary
Overview
Work History
Education
Skills
Timeline
Generic
Dongwook Kim

Dongwook Kim

Global Marketing & Strategy Professional
Yangjae

Summary

Overseas Marketing Associate with experience in global market research, export strategy, and cross-border collaboration. At SPC Samlip, supported product launches into the U.S. and Asian markets and coordinated with internal teams to ensure timely delivery and compliance. Previous roles at Bain & Company and LG Management Development Institute involved competitor analysis, international issue research, and translation. Trilingual in Korean, English, and Chinese, with strong communication and business development skills.

Overview

3
3
years of professional experience
3
3
Languages

Work History

Overseas Marketing Associate

SPC Samlip
05.2024 - Current
  • Conducted market research and demand analysis for export strategy across the EU, North America, and Asia, identifying key opportunities for Korean bakery and snack products.
  • Performed preliminary legal review of export markets, including raw material usage, tariff benefits, and compliance with trade regulations.
  • Developed product positioning strategies by country and channel, and executed integrated online and offline marketing campaigns to drive brand awareness and sales.
  • Collaborated with R&D, design, and cross-functional teams to manage product export projects, ensuring on-time delivery and efficient resource allocation.


Temporary Work

Bain & Company
08.2023 - 09.2023
  • Supported interpretation and note-taking in overseas meetings.
  • Assisted with competitor research and report drafting.

Research Intern

LG Management Development Institute (LG Academy)
10.2022 - 01.2023

Assisted in analysis of international and China-related issues, contributing to internal research reports.

Translated and summarized global policy and economic issues for publication in the LG Academy’s internal newspaper.

Education

Bachelor of Arts - Journalism And Communication

Tsinghua University
Beijing
04.2001 -

Skills

  • Languages: Korean (Native), English (Fluent), Chinese (Intermediate)
  • Business Tools: MS Excel, PowerPoint, Word
  • Core Competencies: Marketing Strategy, Market Research, Sales & Business Development

Timeline

Overseas Marketing Associate

SPC Samlip
05.2024 - Current

Temporary Work

Bain & Company
08.2023 - 09.2023

Research Intern

LG Management Development Institute (LG Academy)
10.2022 - 01.2023

Bachelor of Arts - Journalism And Communication

Tsinghua University
04.2001 -
Dongwook KimGlobal Marketing & Strategy Professional