Eunji Lee

• Operate and manage Vietnamese e-commerce platforms (e.g., NARD, Bouquet Garni), including product listing, pricing strategy, and brand onboarding.
• Analyze market trends and sales data to forecast demand; coordinate inventory planning with warehouses and distributors.
• Optimize advertising performance and drive GMV growth through keyword ads and data-driven marketing strategies.
• Plan and execute promotional campaigns, including live commerce, influencer marketing, and review programs.
• Collaborate cross-functionally to achieve weekly and monthly sales targets and marketing goals.
• Foster positive teamwork and communication across departments to strengthen internal collaboration.
• Resolved customer queries and problems using effective communication and providing step-by-step solutions.

• Developed outreach strategies to enhance student engagement and response rates through international university market research
• Assisted telemarketing efforts and managed student databases using CRM tools
• Created and managed SNS content for promotional campaigns, events, and exchange programs
• Supported website improvement projects through storyboard planning and team coordination

Made in People is a start-up focused on revitalising rural areas by attracting young talent through innovative initiatives.

• Ddubeogi Station Guesthouse Programme: Planned and executed a one-month residency, developing a four-week trekking course, product concepts, orientations, and various events.
• Local Startup School Programme: Coordinated with local entrepreneurs by identifying prospects, arranging meetings, and co-developing the curriculum.

• Crafted detailed post-event reports that synthesized participant feedback and statistics for organizers
• Coordinated comprehensive marketing campaigns to boost brand visibility, and foster community growth
• As a team co-leader, facilitated effective communication and collaboration to build a cohesive, high-performing team
• Collaborated with the Instagram team to enhance digital engagement through creative content initiatives

• Implemented innovative growth strategies by launching themed English classes and developing interactive workbooks on Carrot Market
• Managed Instagram account by producing engaging videos and designing creative visuals to boost brand visibility