Summary
Overview
Work History
Education
Skills
Timeline
Generic
Hanseop Chung

Hanseop Chung

Brand Manager, Marketer
Seoul,Seongdong-gu

Summary

Experienced in sales planning, marketing strategies and advertising development over a 6-year career. Proficient in growing categories, managing inventory and tracking results to optimize campaigns. Creative, forward-thinking and profit-minded.

Overview

6
6
years of professional experience
9
9
years of post-secondary education

Work History

Brand Manager

PPB STUDIOS
Seoul, South Korea
2015.09 - Current
  • Colored Contact Lens Online Shopping Platform(Shopify based) Manager and Leader.
  • Built and strengthened strategic relationships with manufacturers and leading colored contacts partners.
  • Performance marketeting at women's clothing online shopping mall.
  • Traffic / Customer / Sales Data Analysis based on GA, Shopify and Excel.
  • Facebook, Google, Instagram, Youtube Performance Marketer.
  • Create and run brand's official IG account to earn 15k+ followers.
  • Photoshop, Premier Pro based Advertisement Contents Creator.
  • Building and operating Cafe24(KR) / Shopify(US) based online shopping malls.
  • Running Sellmate Supply Chain Management Program for Logistics.
  • 1 year experience of e-commerce operation team in Shanghai, China. Operated women's clothing online malls at 'Taobao', 'Tmall Global', Alibaba. Did influencer marketing using 'RED('小红书').
  • 1 year experience of Guangzhou China logistics team, supplied more than 10,000+ SKUs from Guangzhou local clothing wholesale market to Korea.
  • Planned, implemented and tracked sales and marketing strategies to promote brand products.
  • Developed innovative marketing campaigns based on key objectives.
  • Oversaw product planning and demand management on monthly basis in order to maintain adequate product levels.
  • Monitored online advertising and social media campaigns to assess success of different strategies.
  • Compiled product, market and customer data to forecast accurate sales and profit projections.
  • Achieved profitability goals by developing and implementing all commercial activities.
  • Oversaw preparation of marketing copy, images, videos, emails and other collateral.
  • Directed marketing projects at all stages, including conceptual planning, schedule management and final implementation.
  • Cooperated and worked closely with design and IT team to develop marketing strategies to boost brand awareness.
  • Collected and analyzed Web metrics such as visits, time on site and page views per visit.
  • Produced and submitted weekly reports outlining progress against KPI objectives.
  • Created content strategies for digital media.
  • Studied demographic data to determine optimal targets, competitor offerings and tactics for persuasion.

Microsoft Dynamics Next Professional

Microsoft
Seoul, South Korea
07.2014 - 07.2014

Microsoft Korea's Summer internship program related to adjusting and applying 'Microsoft Dynamics CRM(Customer Relationship Management) Program' to the various business ideas.

  • Developed ideas how to apply Microsoft Dynamics CRM program to various business areas.
  • Developed detailed feedbacks from customers' perspective.
  • Used Microsoft PowerPoint to express ideas.

Auxiliary Police

Seoul Metropolitan Police
Seoul, South Korea
05.2012 - 02.2014

Worked as a Auxiliary Police officer for 2 years at the Seoul Government Complex where the Prime Minister of Korea and the ministers of various ministries work.

Education

BBA - Business Administration, Economics

Gangnam University
40, Gangnam-ro, Giheung-gu, Yongin-si, Gyeonggi-do
03.2010 - 02.2016

High School Diploma -

Daewon Foreign Language High School(Chinese Major)
26, Yongmasan-ro 22-gil, Gwangjin-gu, Seoul, Korea
03.2006 - 02.2009

Skills

    Marketing and advertising

undefined

Timeline

Microsoft Dynamics Next Professional

Microsoft
07.2014 - 07.2014

Auxiliary Police

Seoul Metropolitan Police
05.2012 - 02.2014

BBA - Business Administration, Economics

Gangnam University
03.2010 - 02.2016

High School Diploma -

Daewon Foreign Language High School(Chinese Major)
03.2006 - 02.2009

Brand Manager

PPB STUDIOS
2015.09 - Current
Hanseop ChungBrand Manager, Marketer