Hyeonah Hwang
Seoul, Republic Of Korea
Summary
Analytical and strategic sales & marketing professional with 6 years and 6 months of sales, product marketing and digital marketing experience. Highly passionate about crafting data-driven strategies to drive results.
Overview
6
6
years of professional experience
1
1
Certification
Work History
Product Manager
[HANDOK] ETC General Medicine Marketing
06.2022 - Current
- Developed and executed brand strategies based on data-driven market insights, contributing to double-digit sales growth of new product.
- Led market research and sales forecasting to support successful product launches.
- Built strategic partnerships with three multinational pharmaceutical corporations and engaged over 100 KOLs through academic activities.
Medical Representative
[HANDOK] ETC Specialty Franchise
12.2019 - 05.2022
- Managed accounts across general hospitals, semi-hospitals, and clinics, targeting psychiatry, neurology, and pediatrics.
- Achieved doubling of MS growth in main General Hospital account by identifying and responding to customer needs
- Confirmed communication protocols with academic societies
Medical Representative
[HANDOK] ETC General Medicine Sales
06.2019 - 11.2019
- General Medicine Sales_Semi Hospital, Managed Semi Hospitals and achieved a maximum sales performance of over 110%
- Selected as a success case for increasing sales through various products code-listing
- Analyzed data to identify trends in accounts and develop plans accordingly
Marketer
[HANDOK] ETC Multi Channel Marketing
03.2019 - 05.2019
- Contributed to digital engagement activation by researching and monitoring digital content
- Assisted in content development through analysis of the correlation between digital content and sales activities
Education
Sookmyung Women’s University
Seoul08-2018
Certification
- MOS (Microsoft Office Specialist) Master (Feb 2015 - Jan 2099)
- Training Courses : Pharmaceutical Marketing Education Ⅰ& Ⅱ by KPBMA (Jun 2022 - Oct 2022)
- Language: Fluent in English (TOEIC 915 (Expired))
Timeline
Product Manager
[HANDOK] ETC General Medicine Marketing
06.2022 - Current
Medical Representative
[HANDOK] ETC Specialty Franchise
12.2019 - 05.2022
Medical Representative
[HANDOK] ETC General Medicine Sales
06.2019 - 11.2019
Marketer
[HANDOK] ETC Multi Channel Marketing
03.2019 - 05.2019
Sookmyung Women’s University