Summary
Overview
Work History
Education
Skills
Accomplishments
Certification
Timeline
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Justin Kim

Justin Kim

Business Development Manager
Seoul Yeongdeungpo-gu

Summary

I am a Business Development Manager focused on driving growth through customer-centric strategies and market opportunities.

Drawing on a Zero to One approach, I have successfully launched new initiatives and expanded service value through strategic partnerships. I excel at turning abstract ideas into actionable plans and leading them to execution, showcasing my strength in delivering impactful results and business success.

Overview

2
2
years of professional experience
7
7
Certifications

Work History

Startup Founder

PFE
05.2024 - 12.2024

Achievements

  • Maintained an average rating of 4.9 on both the App Store and Google Play Store
  • Secured 3 strategic partnerships to enhance service offerings


Roles and Responsibilities:


BD (Business Development)

Strategic Partnerships

  • Developed a structured approach to forming strategic partnerships that delivered clear benefits to target users
  • Led negotiations, created partnership PR materials, and finalized agreements, securing 3 significant strategic partnerships

Business Model Design

  • Created business models leveraging the platform’s network effect

Market Analysis and CAC Strategy

  • Formulated a strategy—grounded in market analysis—to reduce Customer Acquisition Cost (CAC) by 30%
  • Established processes to optimize per-user acquisition costs via social channels and enhanced ad efficiency


PO (Product Owner)

MVP Design

  • Designed user funnels and MVP features incorporating viral loops
  • Identified key user pain points and completed the initial product design through 50+ in-depth user interviews

UX Improvement

  • Resolved 151 QA issues and conducted 4 rounds of UX updates based on extensive customer pain point analysis
  • Optimized app and web UI/UX through detailed user journey mapping and data insights

Official Website Renewal

  • Led a comprehensive website redesign to strengthen the business model and improve SEO
  • Increased the PageSpeed score by 10 points, boosting traffic by 40% compared to the previous version

PMF Verification Metrics and Tracking

  • (Engaged in monitoring and tracking key metrics to validate Product-Market Fit)

Team Building and Management

  • Oversaw a cross-functional team of 17, including marketing professionals
  • Implemented 7 internal guidelines to transition into an agile organization, achieving at least a 30% increase in development speed
  • Introduced sprints and weekly scrums to further streamline and accelerate development


Marketing Lead

Social Media

  • Created and managed Instagram content, leveraging retention metrics to guide content strategy
  • Built a design system to streamline content production and maintain consistency

Meta Ads

  • Tracked CPM and CPC metrics, executing A/B tests to gauge and enhance ad creative efficiency
  • Produced high-conversion ad materials and optimized campaign costs through iterative testing

SEO

  • Executed technical SEO tasks, including prioritization and structured implementation
  • Conducted content-based SEO (via blogs and content-type testing), resulting in a 140% increase in web traffic

IT Infrastructure Management

Next Securities Corporation
04.2023 - 04.2024
  • Upgraded the Company Intranet AD Server and Mail Server (2007 to 2016):
    Conducted to improve operational efficiency due to outdated servers
  • Managed Company Groupware and Mail Servers (Including Spam Mail Server)
  • Managed Company Back-Office Systems
  • Handled Company OS Management and PC Image Setup
  • Managed Company IT Equipment and Consumables

Researcher

Qraft Technologies
10.2022 - 04.2023

Alpha Platform Team

  • ETF Price Deviation Forecasting: Collected and processed data using Bloomberg

HR Team

  • Company Welfare Planning: Developed and implemented employee welfare programs
  • Company Asset Management: Oversaw and managed internal company assets

Education

High School Diploma -

한세사이버보안고등학교
Seoul, South Korea
04.2001 -

Skills

Strategic thinking

Business networking

Customer acquisition

Team collaboration

Project management

Accomplishments

Developing a Medical ChatGPT(Integrating LLM with RAG):


This project was conducted as part of a Generative AI training program organized by Samsung, Hyundai, and Hanwha. The program lasted for two weeks, during which we planned, developed, and presented one project each week.


Project Achievements

  • Week 1: Developed a basic medical ChatGPT prototype that predicts the most likely disease based on user-input symptoms and provides relevant treatment information.
  • Week 2: Enhanced the prototype to extract the top three suspected diseases in descending order of probability and visualize the results, thereby improving the user experience.


My Role

  • Team Building & Role Assignment: Recruited team members and assigned roles according to their strengths
  • Project Selection: Conducted market research, determined project direction, and set objectives
  • Work Management: Distributed tasks among team members and prioritized workloads
  • Problem-Solving: Addressed technical and strategic challenges during project development
  • Presentation Preparation & Delivery: Created final presentation materials and led the project presentation



1. Meeting Creation and Management

Yeouido Finance Junior Gathering

June 2023 – December 2023

  • Purpose: Founded a junior finance networking group in Yeouido to connect professionals from various financial institutions.
  • Outcome: Grew membership from 3 to approximately 40 participants.
  • Reason for Discontinuation:Senior executives (e.g., from asset management firms) began joining, shifting the focus away from junior-level discussions.
    Decided the group did not provide sufficient personal benefit relative to the energy invested.

The Eight Club

April 20, 2024 – Present

  • Objective: Created a community of ambitious individuals in their 20s to early 30s, each striving to excel in their respective fields.
  • Current Status: 31 active members.
  • Motivation: Believed that facilitating a strong network among driven young professionals across various industries would yield substantial mutual benefits.


2. Data Analysis Education

  • Overview: Organized online data analysis courses, recruiting participants from various data analytics communities and On/Off Mix platforms.
  • Curriculum Highlights:Introduction to Python and why it’s used for data analysis
    NumPy (Basics and Advanced)
    Pandas
    Matplotlib (Basics, including scatter plots, pie charts, and heatmaps)
    Folium for mapping and geospatial data

3. Graph AI Study Group

  • Setting: Led a study group on Graph AI within one of the most prominent open-chat AI communities.
  • Structure: Operated in two sessions.

Session 1 (2019 CS224W)

  • Held weekly Zoom meetings every Sunday at 8 PM.
  • Rotating presentations: Each participant presented a lecture in turn.
  • Progressed through Lecture 8 but discontinued due to a high dropout rate.

Session 2 (2021 CS224W)

  • Moved to Google Meet sessions every Sunday at 7 PM.
  • Organized participants into teams of 2–3 to present each lecture.
  • Conducted Q&A sessions post-presentation to assist those struggling with practical exercises.


4. 2021 MyData Business Idea Competition

(Hosted by the Korea Data Agency)

  • Idea: Combined a healthcare-focused MyData service with a food-related e-commerce concept.
  • Result: Advanced to the final round but did not receive an award.

Certification

ADsP (Data Analytics Semi-Professional)

Timeline

ADsP (Data Analytics Semi-Professional)

06-2024

Startup Founder

PFE
05.2024 - 12.2024

IT Infrastructure Management

Next Securities Corporation
04.2023 - 04.2024

Researcher

Qraft Technologies
10.2022 - 04.2023

ITQ (Internet)

05-2022

SQLD (SQL Developer)

12-2021

Craftsman Information Processing

05-2021

Python Master Level 2

05-2021

Network Administrator Level 2

03-2021

Linux Master Level 2

12-2020

High School Diploma -

한세사이버보안고등학교
04.2001 -
Justin KimBusiness Development Manager