Jung A Kim

loped and executed comprehensive brand marketing strategies to enhance market presence and drive product awareness among target demographics.

• Managed cross-functional teams to launch integrated marketing campaigns across digital, social media, and traditional platforms, resulting in increased customer engagement.
• Oversaw content creation for promotional materials, including advertisements and product launches, maintaining brand consistency across all channels.
• Collaborated with sales teams to design promotional strategies that supported sales objectives and strengthened relationships with key retail partners.
• Managed budget allocation and resource utilization to maximize marketing ROI.

• Led cross-functional product teams to define and implement product strategies, resulting in streamlined development processes and improved time-to-market.
• Developed and maintained product roadmaps, aligning stakeholder requirements with market trends to prioritize features that enhance user experience.
• Conducted competitive analysis and user research to identify gaps in the market, informing product positioning and feature set enhancements.
• Established partnerships with key vendors and third-party providers to enhance product capabilities, ensuring seamless integration of external technologies into existing offerings.
• Oversaw product design and roadmap and coordinated aspects of development and rollout.
• Worked closely with sales teams to develop targeted campaigns that increased lead generation and conversion rates.
• Negotiated contracts with suppliers, securing favorable terms while maintaining strong partnerships.
• Established, initiated and optimized business development strategies based on company targets, product specifications, market data, and budget factors.

• Developed and implemented strategic sales plans to enhance market penetration and drive revenue growth.
• Developed customized pricing strategies for key accounts, resulting in higher customer satisfaction and increased revenue.
• Monitored competitor activities closely, adapting strategies as necessary to maintain a competitive edge in the market.
• Managed accounts to retain existing relationships and grow share of business.

• Translation and localization of specialized content by industry: Golf (equipment introduction, press release), Automobile (catalog, product launch video), Cosmetics (brand introduction, marketing materials), etc.
• Translation of content in various formats such as promotional materials, website text, product manuals, educational videos, and advertising videos.

• Managed website development projects, coordinating with cross-functional teams to ensure timely delivery of high-quality web solutions.
• Collaborated with IT and design teams to troubleshoot technical issues affecting website functionality and user accessibility.

• Assisted in organizing promotional events and trade shows, coordinating logistics and ensuring effective execution of branding efforts.
• Supported the development of marketing collateral by drafting copy, ensuring alignment with brand voice and messaging guidelines.
• Coordinated with sales teams to align marketing strategies with sales goals, facilitating effective communication between departments.
• Assisted in the creation of compelling marketing materials, improving overall branding efforts.
• Supported the development of company events, resulting in increased client interaction and satisfaction.
• Coordinated trade show participation, increasing brand visibility and networking opportunities.
• Generated reports to support development and implementation of marketing plans.