R
Dynamic professional with a proven track record at Daishin Securities, where I optimized risk management strategies through effective OTC derivatives hedging. Successfully drove sales initiatives targeting 64 investment clubs nationwide, enhancing financial literacy and increasing client engagement. With strong sales acumen, data analysis, relationship building, I excel at developing impactful sales strategies and fostering long-term partnerships.
- Organized and established 64 investment clubs across 59 universities, with over 2,800 members
- Organized and executed projects in collaboration with securities firms and financial public institutions targeting university students.
- Provided a platform for student marketing initiatives for securities firms and facilitated talent pool development.
- Offered opportunities for students to participate in securities-related projects.
- Established partnerships with five major securities firms in Korea in 2024.
- Secured sponsorship agreements with CFA Society Korea, Korea Financial Investment Association, and other public and nonprofit organizations.
- Designed and implemented a program targeting students from 20 universities, providing macroeconomic and stock analysis education and mock investment experiences through MTS (Mobile Trading System).
- Successfully attracted future clients for Hana Securities, achieving participation from 2,800 students and the opening of 2,100 new accounts.
- Provided Marketing Agency Services for Korea Investment & Securities, targeting UIC-affiliated clubs.
- Achieved participation from over 400 students in the first semester project and over 600 students in the second semester project.
- Provided planning and operational services for Kiwoom Securities' ESG initiative project, 'Kiwoom Dreamer.'
- Successfully conducted the program for 2 cohorts targeting 4 universities and prepared for the upcoming third cohort
Sales strategy development
R
Python