Experienced coffee educator, café operator, and curriculum developer with over a decade of hands-on leadership in the specialty coffee industry. As the founder of Principle Coffee Company, I have built a thriving brand by combining operational excellence with customer-first hospitality, sourcing expertise, and creative food-beverage integration.
Certified as an SCA AST across all CSP modules, I have trained over 200 students with a 100% certification success rate, while also contributing globally as a Brewing curriculum content creator specializing in water chemistry. My background includes coordination of national SCA education programs, judging committee service for barista championships, and field experience as a barista competitor myself.
Fluent in English and Korean, with academic training in the U.S. and military service bridging U.S. and Korean forces (KATUSA), I bring cultural fluency, discipline, and empathy to every team I lead. I am passionate about creating meaningful coffee experiences that go beyond the cup—building communities, mentoring talent, and aligning operational decisions with brand values.
Brewing Curriculum Content Creator
Specialty Coffee Association (SCA) Global
2018 – 2022
SCA Korea Education Coordinator
Specialty Coffee Association (SCA) Korea Chapter
2016 – 2019
Team leadership
Strategic planning
Project management
Marketing