Letícia Andrade
Social Media Marketing & Copywriting Specialist
Cheonan
Summary
Dynamic social media marketer and copywriter with 3+ years of experience growing niche online communities through strategic storytelling and content planning, built an engaged audience of over 39K followers on Instagram by creating authentic short-form videos and data-driven campaigns that boosted visibility and retention. Skilled at adapting to trends and maintaining strong client and audience relationships
Overview
7
7
years of professional experience
Work History
Social Media Marketing & Copywriting
Freelance
02.2022 - Current
- I take full ownership of my projects, from planning content calendars to creating engaging posts and video scripts
- I do write clear and persuasive captions and scripts that really connect with audience
- I quickly adapt to new trends, platforms, and audience preferences to keep content fresh and interesting
- I work efficiently on my own, but I also enjoy collaborating with clients or teams when needed
General Assistant
Freelance
03.2019 - 08.2022
- Handled customer interactions with clarity, positivity, and focusing on solutions
- Supported administrative and operational tasks with strong attention to the details
- Strengthened communication, empathy, and user-centered service skills through direct client support
Education
Bachelor of Digital Marketing - Digital Marketing
Centro Universitario Internacional Uninter
Brazil 04.2001 -
Skills
Social Media Strategy and Content Planning
Timeline
Social Media Marketing & Copywriting
Freelance
02.2022 - Current
General Assistant
Freelance
03.2019 - 08.2022
Bachelor of Digital Marketing - Digital Marketing
Centro Universitario Internacional Uninter
04.2001 -