Minji Kim
Visual Directing
Songpa-gu,11
Summary
Dynamic and results-oriented professional with a proven track record at Object Edited in elevating brand presence through expert content strategy and visual storytelling. Excelled in teamwork and collaboration, significantly enhancing sales conversion rates. Skilled in design research and problem-solving, adept at creating compelling marketing content that drives customer engagement.
Overview
5
5
years of professional experience
1
1
Certification
2
2
Languages
Work History
Assistant Visual Director
Object Edited
10.2023 - Current
- Maintained consistent content through effective strategic planning and development management.
- Managed budgets for visual display projects, ensuring cost-effective solutions without compromising design quality.
- Analyzed consumer trends and competitor strategies, informing the development of compelling visual presentations that stood out in the market.
- Drove higher customer involvement by developing visually striking marketing content and targeted promotional efforts.
- Collaborated with stakeholders to establish visual style for each season.
- Collaborated with merchandising teams to effectively showcase products, resulting in higher sales conversion rates.
Branding Intern
Best Home Fashion
Closter, Newjersey
02.2023 - 02.2024
- Participated in brainstorming sessions for innovative ideas on product packaging and design concepts that enhanced brand identity.
- Contributed to production, collateral, photography, videography and other brand projects.
- Supported the development of a comprehensive brand strategy that led to increased recognition and customer loyalty.
- Enhanced brand exposure by developing targeted marketing campaigns and promotional materials.
- Assisted in the design of eye-catching visuals and graphics for social media, advertisements, and presentations.
- Assisted in creating written, video, and image content for marketing channels.
Client Advisor
3.1 Phillip Lim
06.2020 - 01.2022
- Excelled in meeting sales targets, contributing significantly to the overall success of the team.
- Demonstrated adaptability by quickly learning new systems, tools, or products as necessary for the job.
- Strengthened client relationships through regular communication and proactive follow-up on inquiries.
- Developed strong rapport with clients through active listening and empathetic understanding of their goals and concerns.
- Assisted in training new team members, sharing best practices and expertise in Client Advisor role.
- Enhanced client satisfaction by providing personalized advice and tailored product recommendations.
Education
Bachelor of Clothing Industry - Fashion
04.2001 -
Skills
Photography direction
Content strategy
Visual storytelling
Design research
Concept development
Teamwork and collaboration
Flexibility
Problem-solving
Multitasking Abilities
Digital media
Certification
Toeic 855
Watching movies and listening to music regardless of genre
I have a taste that allows me to cry my eyes out while watching a movie called 'Memories Of Matsuko' and then rock out to Charlie XCX's Guess (it has to be the version featuring Billie Eilish).
Timeline
Assistant Visual Director - Object Edited
10.2023 - Current
Branding Intern - Best Home Fashion
02.2023 - 02.2024
Toeic 855
12-2020
Client Advisor - 3.1 Phillip Lim
06.2020 - 01.2022
Sungshin Women's University - Bachelor of Clothing Industry, Fashion
04.2001 -