Micrsoft Office
Mirim Yoon
Marketing Associate
Seoul
Summary
Dynamic marketing professional with experience at JYP Entertainment, excelling in social media marketing and brand building. Successfully managed artist promotions and fan engagement, while demonstrating strong time management and collaboration skills. Experienced with media relations and press release management. Utilizes strong organizational skills to ensure successful campaign execution.
Overview
3
3
years of professional experience
2
2
Certifications
Work History
Entertainment Marketing Associate
JYP Entertainment
09.2024 - 05.2025
- Managed official social media channels for artists DAY6 and Xdinary Heroes, and planned, produced, and distributed teaser content for album promotions.
- Developed concepts for concert merchandise (MD), produced admission benefits, and executed offline fan events.
- Reviewed IP-related content and continuously monitored fandom feedback and engagement.
Public Relations Intern
Grand Hyatt Seoul
12.2023 - 04.2024
- Planned social media content and wrote press releases for hotel promotions, package programs, and CSR campaigns.
- Maintained and updated media contact lists and databases for ease of access.
Account Executive Intern
Mangostar Korea
06.2022 - 11.2022
- Planned promotional content and managed customer-facing events for each marketing project
- Participated in advertising copywriting and analyzed performance metrics after executing social media ads
Education
Bachelor of Arts - Communications
Dankook University
Yongin-si, South Korea 04.2001 -
Skills
Market and trend analysis
Brand building
Social media marketing
Media relations
Time management
Team collaboration
Certification
Survey Analyst, Junior - 6/9/2023
Software
Adobe Photoshop
SPSS
Timeline
Entertainment Marketing Associate
JYP Entertainment
09.2024 - 05.2025
Public Relations Intern
Grand Hyatt Seoul
12.2023 - 04.2024
Survey Analyst, Junior - 6/9/2023
06-2023
Account Executive Intern
Mangostar Korea
06.2022 - 11.2022
GTQ Photoshop Certificate Level 1 - 2/10/2021
02-2021
Bachelor of Arts - Communications
Dankook University
04.2001 -
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