Seoyoung Chang
Seoul,Seocho-gu
Summary
Data-driven Marketing Enthusiast with a proven track record of building digital communities and generating viral content. Managed a 11.7K+ follower Studygram and a 3K+ follower music curation channel with 420K+ total plays, demonstrating a keen instinct for audience engagement and trend analysis. Proficient in marketing analytics and Advanced Excel, combined with native English fluency (TOEFL 114). Seeking to leverage creative storytelling and analytical skills to drive brand growth at P&G.
Overview
2
2
years of professional experience
Work History
Digital Marketing Supporter
Mimesis Art Museum
03.2026 - Current
- Generates 8,600+ organic views and high audience retention on Instgram through architectural storytelling, resulting in 100+ likes and 22 saves within the first week of posting.
- Leveraged social media insights and architectural trend analysis to refine content strategy, resulting in a double-digit growth in follower acquisition from the Gen-Z demographic.
Teaching Assistant
JinsEnglish Academy(진선생어학원)
09.2025 - Current
- Managed high-precision academic operations for 50-90 students bi-weekly, single-handedly processing grading and database management for multiple class sessions.
- Optimized test generation using Excel RAND functions, reducing preparation time and enhancing assessment integrity.
- Integrated Generative AI to streamline administrative tasks and content drafting, maximizing workflow productivity.
English Instructor
Read 101(리드101)
04.2025 - 09.2025
- Directed personalized English reading and discussion sessions for kindergarten and elementary students, fostering a high-interest learning environment.
- Evaluated student literacy development and provided comprehensive performance reports to parents, maintaining high levels of satisfaction and student retention.
Teaching Assistant
Park Jung-in(박정인) English Academy
03.2024 - 03.2025
- Demonstrated high reliability by consistently managing academic logistics for 13 consecutive months, contributing to the stable operation of a high-volume student environment.
- Managed and analyzed academic performance data for up to 90 students using Microsoft Excel, ensuring 100% accuracy in grading and recording.
- Optimized student feedback loops and reporting systems, delivering precise academic evaluations that maintained institutional standards.
Operations & Content Marketing Assistant
Agoran(아고란)
08.2024 - 12.2024
- Led the initial launch of the academy's Youtube Shorts channel, strategically producing 26 promotional videos to establish a digital presence from zero.
- Delivered viral performance with top content reaching 18,000+ views, a 6,000% increase compared to the average view count (300 views), successfully driving high engagement for the new channel.
- Developed professional business proposals and class materials using PowerPoint for lead instructors, enhancing the quality of external stakeholder presentations.
Education
Bachelor of Business Administration - Business
Dongduk Women's University
2024 - Current
Skills
- Languages: Native in Korean and English (TOEFL 114, TOEIC 985)
- Technical Skills: Microsoft Office (Word, Powerpoint, Excel), SQL
- Digital Marketing: Content Creation & Direction (Posts, VIral Short-form), Performance Analysis
Timeline
Digital Marketing Supporter
Mimesis Art Museum
03.2026 - Current
Teaching Assistant
JinsEnglish Academy(진선생어학원)
09.2025 - Current
English Instructor
Read 101(리드101)
04.2025 - 09.2025
Operations & Content Marketing Assistant
Agoran(아고란)
08.2024 - 12.2024
Teaching Assistant
Park Jung-in(박정인) English Academy
03.2024 - 03.2025
Bachelor of Business Administration - Business
Dongduk Women's University
2024 - Current