Powerpoint
Seula Jang
Junior Merchandiser & Marketing Assistant
Eungam-ro 13-gi,11
Summary
Passionate and detail-oriented media professional skilled in data-driven campaign support, cross-team collaboration, and proactive problem-solving. Strong communicator with a growth mindset, dedicated to learning emerging media technologies and delivering exceptional client results. Proven ability to manage multiple tasks efficiently while building positive relationships with stakeholders and driving successful campaign execution.
Overview
4
4
years of professional experience
1
1
Language
Work History
Merchandising Assistant
IPX (formerly Line Friends)
South Korea, Gwacheon
02.2025 - Current
- Researched market and consumer trends to generate insights for merchandise selection and media campaign planning.
- Contributed to seasonal product updates, optimizing merchandise mix based on trend insights and consumer needs.
- Prepared business proposals and creative concept decks for internal and external stakeholders.
- Coordinated with design, product, and marketing teams to launch brand and product campaigns.
- Contributed to product concept development and visual storytelling.
- Analyzed sales and campaign performance data to identify key insights and optimization areas.
- Managed social media content direction based on engagement and audience feedback.
- Proposed and produced creative content ideas for digital and social channels.
- Supported short-form video (Reels) content planning and production for brand activation.
Independent Artist / Brand & Content Manager
02.2024 - Current
- Participated in a local indie music showcase, debuting as selected emerging artists, and engaging with the local community to expand our audience base.
- Managed the band’s social media accounts, growing followers to 1,249 by analyzing audience interests and optimizing content strategy.
- Planned and executed three paid social campaigns, achieving 37K+ views and 3,184 likes, enhancing audience engagement and reach.
- Produced and edited video content to promote music releases and events, ensuring alignment with brand voice and audience preferences.
- Developed original merchandise including custom keycaps and designed CD packaging, driving strong fan engagement and positive sales response.
Job Training Program & Project
Samsung SDS Au
Australia, Sydney
01.2023 - 02.2024
- Received training on professional English email writing, resume preparation, and effective communication skills.
- Conducted market research and participated in project activities with Samsung SDS.
Research Assistant
Korea Research Foundation
11.2021 - 05.2024
- Designed and developed lecture materials and presentation templates for 13 courses across three universities, using Photoshop and PowerPoint.
- Conducted research and content development for academic lectures, ensuring clarity and engagement in the learning experience.
- Managed research funding processes, prepared financial reports using Excel, and handled reimbursement submissions on the university-industry cooperation platform.
- Created and promoted course announcement content and card news using Photoshop and online design tools (e.g., Miricanvas), driving full enrollment through engaging communication with students.
- Participated actively in regular research meetings to discuss project direction, challenges, and key insights, contributing to the development of research topics and strategies.
Online Shop Owner
07.2021 - 12.2022
- Researched fashion trends and target demographics to source wholesale products, personally styling and modeling items to create lifestyle-oriented product shoots.
- Selected off-trend and niche products to differentiate the brand from competitors, creating a fresh and unique brand identity that resonated with early adopters.
- Edited product photos, wrote detailed product descriptions, and marketing copy, published content on social media, and drove a 130% sales growth in one month.
- Grew the shop’s social media account organically, later leveraging the personal account’s influence to receive product sponsorships from fashion brands.
Liquor Store Manager
Middle Bottle
09.2021 - 05.2022
- Tracked sales performance and market shifts to proactively adjust merchandise orders in response to seasonal demand and consumer preferences.
- Curated product displays by segmenting inventory into bestseller, premium, and limited-edition categories, based on target customer analysis, achieving a 140% sales increase.
- Optimized wholesale inventory management to align with sales trends and customer demand.
- Planned and produced social media content, capturing product photos and videos tailored to each liquor's concept, and writing engaging captions to attract new customers.
Education
Bachelor of Arts - Digital Media & Applied Data Science
Myongji University
Seoul 04.2001 -
Skills
Microsoft office
Product presentation
Brand awareness
Data Analysis & Reporting
Merchandise planning
Interest in Media Technology & Innovation
Promotional planning
Merchandising trends
Friendly and outgoing
Fast learner
Time management
Software
Excel
Premiere Pro
Awards
- Gold Prize, KMR (Korea Management Certification Institute) Brand Advertising Contest
March 2023
Developed advertising proposals and copywriting, presenting a feasible IMC concept. - Silver Prize, EVC (English Video Contest)
November 2023
Planned, filmed, and edited a video under the theme “Mz’s life.” - Bronze Prize, Myongji University Festival
September 2023
Achieved 1st place in the preliminary round (based on SNS likes) and won the bronze prize in the final for a solo performance.
Timeline
Merchandising Assistant
IPX (formerly Line Friends)
02.2025 - Current
Independent Artist / Brand & Content Manager
02.2024 - Current
Job Training Program & Project
Samsung SDS Au
01.2023 - 02.2024
Research Assistant
Korea Research Foundation
11.2021 - 05.2024
Liquor Store Manager
Middle Bottle
09.2021 - 05.2022
Online Shop Owner
07.2021 - 12.2022
Bachelor of Arts - Digital Media & Applied Data Science
Myongji University
04.2001 -
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