Seunghee Lee
Summary
Dynamic and results-driven professional with a proven track record in international business, specializing in film rights sales and distribution. Adept at negotiating and finalizing licensing agreements, evaluating co-production opportunities, and enhancing company portfolios. Experienced in overseeing acquisition and licensing strategies for content business teams, managing global partnerships, and contributing to the success of feature films on an international scale.
Overview
18
18
years of professional experience
Work History
Senior Manager
Barunson E&A
05.2022 - Current
- Secured distribution agreements across Europe, North America, and Latin America
- Negotiated and finalized licensing agreements, ensuring compliance with legal requirements, and maximizing revenue potentials
- Evaluated international co-production projects to enhance the company's portfolio
- Collaborated with the marketing team to create compelling promotional materials, resulting in increased interest and inquiries from potential clients.
Team Leader
Sidus
02.2016 - 05.2022
- Oversaw Acquisition and Licensing for the Contents Business Team, handling planning and development of independent productions
- Managed partnerships with major global OTT players, broadcasters, telco, and device companies
- Budgeted and reviewed box office results, overseeing the IP sales of feature films, including international distribution and remake rights.
Sales and Marketing Manager
Finecut Co. Ltd
12.2010 - 05.2012
- Oversaw international sales and distribution of Korean feature films
- Took on the role of International Marketing Manager for titles that were nominated and won Grand Prizes at Cannes, Venice, and other international festivals
- Monitored and analyzed box office records by collaborating with local distributors.
Busan International Film Festival
06.2008 - 10.2008
- Co-ordinated all market matters including scheduling of screenings, registration system set ups
- Handled Advertisement management including expense settlement during the market
- Produced volunteer training materials and volunteer attendance management
Assistant Marketing Manager
Sponge Ent
02.2006 - 02.2007
- Handled media relations, drafted press releases, and prepared press and promotional materials
- Assisted in planning, organizing, and coordinating events
- Collaborated with joint promotions partners and contributed to the design of marketing materials across all channels.
Education
MLitt in Managing in the Creative Industries -
University of St. Andrews, School of Management
Bachelor of Arts in Filmmaking (Pathway: Directing) -
Korea National University of Arts, School of Film and Multimedia
Timeline
Senior Manager
Barunson E&A
05.2022 - Current
Team Leader
Sidus
02.2016 - 05.2022
Sales and Marketing Manager
Finecut Co. Ltd
12.2010 - 05.2012
Busan International Film Festival
06.2008 - 10.2008
Assistant Marketing Manager
Sponge Ent
02.2006 - 02.2007
MLitt in Managing in the Creative Industries -
University of St. Andrews, School of Management
Bachelor of Arts in Filmmaking (Pathway: Directing) -
Korea National University of Arts, School of Film and Multimedia
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