Travel
SEUNGMIN OH
ASIANA AIRLINES MARKETING TEAM LEADER
Summary
Talented Team Leader experienced and dedicated to enhancing employee satisfaction and business success. Diplomatic and friendly with proven commitment to employee training. Hardworking team player bringing necessary experience and knowledge to tackle any operational demand.
Overview
21
21
years of professional experience
3
3
Languages
Work History
Team Leader
Asiana Airlines
Seoul
03.2023 - Current
- Mentored and guided employees to foster proper completion of assigned duties.
- Conducted training and mentored team members to promote productivity, accuracy, and commitment to friendly service.
- Established open and professional relationships with team members to achieve quick resolutions for various issues.
- Communicated KPIs outlined in annual plan to inform employees of expectations and deliverables.
- Monitored team performance and provided constructive feedback to increase productivity and maintain quality standards.
- Worked with team to identify areas of improvement and devised solutions based on findings.
- Created and managed project plans, timelines and budgets.
- Conducted regular reviews of operations and identified areas for improvement.
- Evaluated staff performance and provided coaching to address inefficiencies.
- Developed effective improvement plans in alignment with goals and specifications.
- Cultivated positive relationships with vendors to deliver timely and cost-effective supply of services and materials.
Station Manager
Asiana Airlines
Narita, Bali, Bangkok
12.2006 - 08.2022
- Responsible for hiring, cost reduction, staff evaluation and customer complaint management for 9 airports in Japan, maintaining capacity at all 9 airports and keeping complaints below 10 per airport per year, resulting in a 67% reduction from the previous year.
- Oversaw fueling, cargo management, and departure of aircraft at busy Narita, Denpasar, Suvarnabhumi Airport with 4 daily departures and arrivals.
- Successfully managed budgets and allocated resources to maximize productivity and profitability.
- Planned, created, tested and deployed system life cycle methodology to produce high quality systems to meet and exceed customer expectations.
- Recruited, interviewed and hired employees and implemented mentoring program to promote positive feedback and engagement.
- Handled customer inquiries and suggestions courteously and professionally.
- Trained and developed new hires to drive efficient performance by teaching and emphasizing key skills, procedures and performance optimization strategies from day one.
- Researched and implemented new airfield operations technologies to boost workflows and maximize safety.
- Developed and implemented emergency procedures, complying with safety regulations and enabling preparation in crisis events.
- Prepared daily flight plans and coordinated with other agencies for seamless operations.
Airport Service Agent
Asiana Airlines
Seoul, South Korea
01.2003 - 11.2006
- Strengthened communication skills through regular interactions with others.
- Worked flexible hours across night, weekend, and holiday shifts.
- Participated in team projects, demonstrating an ability to work collaboratively and effectively.
- Managed time efficiently in order to complete all tasks within deadlines.
- Developed strong communication and organizational skills through working on group projects.
Education
Bachelor of Arts - Japanese Literature
Hanyang, University
South Korea 03.1997 - 02.2003
No Degree - MBA
Yonsei University
Seoul 04.2001 -
Skills
Campaign development
Digital marketing
Communications management
Market Analysis
Copywriting expertise
Employee training
Strategic planning
Accomplishments
- Achieved a remarkable 431% increase in revenue, as measured by growth from $11.5 million in 2022 to an impressive $50.2 million in 2023, through the strategic enhancement of sales and marketing efforts.
- Defined key travel marketing trends for the year 2024 (M.O.N.E.N.T) and announced a comprehensive company-wide marketing strategy.
- Doubled monthly suggestions per team member from 4 to 8 with the launch of ChatGPT marketing in Q4 2023, significantly improving operational efficiency.
- Increased our subscriber base by exactly 49%, from 2.4 million to 3.58 million in 2023, by successfully launching SNS channels for overseas offices.
- Generated an estimated $115,000 in additional revenue in 2023 through the successful launch of OZ brand merchandise.
- Increase the number of promotions from 2 to 10 in 2023 compared to the previous year by strategically strengthening cooperation with various communities.
- Increased affiliate partnerships (and co-marketing) by 23%, from 111 in 2022 to 136 in 2023, through well-executed co-marketing initiatives with valued partners such as Musée Rodin, Casa Milà, and Bister Collection.
- Achieved the prestigious first place ranking in the NARITA Airport Branch Evaluations for 2020, demonstrating a significant improvement from previous lower rankings.
- In April 2015, served as an aircraft accident site management manager at Hiroshima Airport.
- Introduced paid seat services in 2015, resulting in accurate revenue growth from $2.4 million in 2017 to an impressive $7.2 million in 2019, establishing a robust and lucrative revenue stream.
Interests
Surfing
UFC
Timeline
Team Leader
Asiana Airlines
03.2023 - Current
Station Manager
Asiana Airlines
12.2006 - 08.2022
Airport Service Agent
Asiana Airlines
01.2003 - 11.2006
No Degree - MBA
Yonsei University
04.2001 -
Bachelor of Arts - Japanese Literature
Hanyang, University
03.1997 - 02.2003