Sohee Shin
Nowon-gu
Summary
Experienced in managing Amazon Seller Central accounts and a Shopify-based D2C website, with strong skills in customer relationship management, inventory planning, and market research. Dedicated to supporting sellers' global expansion through data-driven insights and operational excellence on Amazon’s marketplace.
Overview
2
2
years of professional experience
1
1
Certification
Work History
Product Management Associate
SM & Kakao Entertainment America
Culver City
05.2024 - 09.2024
- Executed product launch plans by managing the official D2C website (Shopify), coordinating inventory transfers from Korea to the U.S., and aligning content with marketing timelines.
- Oversaw product rollout and web merchandising, contributing to a 15% increase in website conversion rate during new product introductions.
- Reduced stockouts and overstock rates by 20% through data-driven inventory analysis and redistribution of unsold inventory via Amazon Seller Central, improving inventory turnover.
- Supported B2B sales efforts by leveraging available inventory, sharing product details, and assisting with communication to wholesale buyers.
- Grew social media followers by 4,000+, supporting brand awareness and audience engagement.
E-Commerce Associate
Silicon2 (U.S. Corporation)
Los Angeles
04.2022 - 04.2024
- Operated and managed Amazon Seller Central accounts for Korean cosmetic brands, including product listing, FBA inventory planning, and performance analysis.
- Surpassed brand revenue targets by 2.5x during the Black Friday period through proactive FBA preparation, listing optimization, and deal registration.
- Conducted competitor analysis and market research to refine product strategies and improve listing visibility.
- Communicated with Amazon Support to resolve listing issues, maintain account health, and ensure policy compliance.
- Managed D2C Shopify website "Blooming Koco," overseeing site operations, product listings, and customer service coordination.
- Increased website traffic by 35% by improving product visibility and promotional timing.
Education
Bachelor’s Degree - Double Major : Business Administration And English
Seoul Women's University
Seoul08-2022
Exchange Student
Purdue Fort Wayne University
Indiana, USA, 2019/08-2020/04Skills
- Shopify e-commerce management
- Amazon Seller Central (FBA, listing, analytics)
- Market research and analysis
- Customer engagement strategies
- Social media management (Instagram, X)
- Logistics and inventory coordination
- Strong cross-functional collaboration skills
- Fluent in Korean and English
Certification
- SQL Developer Certification (SQLD)
- Trade English Level 1 Certification (무역영어 1급)
- Computer Proficiency Certification Level 2 (컴퓨터활용능력 2급)
- Search Advertising Marketer Level 1 Certification (검색광고마케터 1급)
Affiliations
McDonald's, Korea
University student supporters
(April 2019 – September 2019)
- Delivered the brand’s news and promoted products by creating content in various forms, such as video and newsletters
- Gave a presentation in front of employees about fresh ideas related to raising brand image by analyzing the brand as a team competition
Pizza Hut, Korea
(January 2019 – February 2019)
University student supporters
- Designed creative content to raise brand awareness, targeting those in their 20s
- Received the first prize for excellence throughout the period of activity
Campus Play, Korea
(August 2018 – January 2019)
University student supporters
- Created different content concerning lifestyle trends related to university students
Projects
Founder, Product Launch Project on Naver Smart Store, 2021
- Planned, designed, and launched a custom-manufactured product via Naver Smart Store
- Managed end-to-end operations, including product development, online store setup, marketing, and customer service
- Achieved a 100% sell-out of all produced inventory through organic marketing and customer engagement
Timeline
Product Management Associate
SM & Kakao Entertainment America
05.2024 - 09.2024
E-Commerce Associate
Silicon2 (U.S. Corporation)
04.2022 - 04.2024
Bachelor’s Degree - Double Major : Business Administration And English
Seoul Women's University
Exchange Student
Purdue Fort Wayne University
Similar Profiles
Kyu Won KangKyu Won Kang
Digital Content Specialist & Promotional Manager at KAKAO ENTERTAINMENT(MELON)Digital Content Specialist & Promotional Manager at KAKAO ENTERTAINMENT(MELON)
Aisa LimjocoAisa Limjoco
Cashier at SM Lifestyle Entertainment Inc. (SM Cinema)Cashier at SM Lifestyle Entertainment Inc. (SM Cinema)
Kevin BibbsKevin Bibbs
Content Business Manager - Touring & Live Events at Dream Maker Entertainment | SM EntertainmentContent Business Manager - Touring & Live Events at Dream Maker Entertainment | SM Entertainment
Yunseo JeungYunseo Jeung
Content Marketing Intern at FillblankContent Marketing Intern at Fillblank
Seung Jin LeeSeung Jin Lee
Professional at Olympus KoreaProfessional at Olympus Korea