Summary
Overview
Work History
Education
Skills
Personal Information
Interests
Timeline
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SORAYA PERINETTI

SORAYA PERINETTI

Ecommerce MD
Seoul, Songpa-gu, Bangi-dong

Summary

Global Ecommerce Manager with 5+ years of experience leading Amazon strategy and operations across the US, EU, and more. Skilled in product launches, new markets expansion, and B2B buyers
communication, with a focus on growth and efficiency. Fluent in English and Italian, conversational in Korean. Passionate about beauty, design, and global trends.

Overview

10
10
years of professional experience
3
3

Languages (English, Italian, Korean)

Work History

Ecommerce Manager (Full-time)

MUVEEN
09.2022 - Current
  • Manage Amazon stores across the US, EU (UK, Germany, France, Italy, Spain, Netherlands), Japan and Canada, overseeing strategy, marketing, and daily operations
  • Plan and execute new product launches through market research,
    competitor analysis, and cross-functional coordination
  • Lead marketplace expansion into new countries and Amazon platforms
  • Run and optimize promotions, including Deals, A/B testing, pricing
    strategies
  • Enhance product visibility through optimized listings, SEO, brand stores, and strong A+ content
  • Monitor key performance metrics and sales data to identify opportunities, optimize performance, and address issues proactively
  • Manage inventory levels and forecasting to ensure optimal stock
    availability and prevent overstock or stockouts
  • Study requirements, VAT, tax policies, certifications, and government regulations for selling in foreign markets
  • Created and edited content for listings, SNS, and promotional materials
  • Ensure compliance with Amazon policies and handle any issues or
    account flags

Sales & OEM Project Specialist (Full-time)

MUVEEN
08.2020 - 09.2022
  • Managed Amazon EU operations, including listings optimization and customer support
  • Handled B2B communication and negotiation, coordinating orders and shipping logistics
  • Prospected and secured new business partners by participating in trade fairs and expos
  • Led planning and project management for OEM product development
  • Coordinated with overseas factories and internal teams to ensure timely product launches and development milestones

Regional Manager (Freelancer)

ProBit Exchange
03.2020 - 08.2020
  • Managed Italian market marketing: influencer outreach and local PR
  • Translated and adapted web/app content and promotions for Italy

Planning & Operations Assistant (Intern)

Luxottica Korea
07.2019 - 04.2020
  • Prepared reports on tourism trends and the duty-free market to support strategic planning
  • Analyzed customer feedback and sales data from past collections to guide new product development
  • Facilitated communication between Korean, Italian, and US teams to ensure smooth collaboration
  • Managed SAP orders and assisted with intellectual property protection initiatives

Business English Teacher (Part-time)

Virtedco
03.2019 - 07.2019
  • Taught business English to CJ CheilJedang managers
  • Created lesson plans, reports, and progress evaluations

Cabin Crew (Full-time)

Ryanair
07.2015 - 05.2017

Education

Master of Science - International Trade, Finance & Management

Yonsei University
Seoul, South Korea
1 2018 - 1 2019

Bachelor of Arts - Asian Studies

Ca’ Foscari University of Venice
Venice, Italy
1 2012 - 1 2016

Skills

Amazon Seller Central

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Personal Information

Visa Status: F5 - resident visa that can be reissued every 10 years, and needs no sponsorship from the company

Interests

I have a strong passion for trends and all things aesthetic! I enjoy painting and visiting design and art galleries, which inspire my creativity. I am particularly sensitive to latest trends and social media, with a strong interest in skincare and make up content.

Timeline

Ecommerce Manager (Full-time)

MUVEEN
09.2022 - Current

Sales & OEM Project Specialist (Full-time)

MUVEEN
08.2020 - 09.2022

Regional Manager (Freelancer)

ProBit Exchange
03.2020 - 08.2020

Planning & Operations Assistant (Intern)

Luxottica Korea
07.2019 - 04.2020

Business English Teacher (Part-time)

Virtedco
03.2019 - 07.2019

Cabin Crew (Full-time)

Ryanair
07.2015 - 05.2017

Master of Science - International Trade, Finance & Management

Yonsei University
1 2018 - 1 2019

Bachelor of Arts - Asian Studies

Ca’ Foscari University of Venice
1 2012 - 1 2016

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SORAYA PERINETTIEcommerce MD