Summary
Overview
Work History
Education
Skills
Timeline
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Suhyun Lee

Junior Digital Market Consultant
Seoul

Summary

Digital marketing analyst skilled in social listening tools (Sprinklr, Brandwatch), Excel-based data analysis, and cross-functional reporting. Known for delivering strategic insights and fostering collaboration across teams to support business growth.

Overview

4
4
years of professional experience
2
2
Languages

Work History

Digital Marketing Assitant

S-Core
02.2022 - Current
  • Produced monthly consumer insight reports on home appliance categories using Sprinklr, analyzing customer reviews across retail and brand websites.
  • Tracked and analyzed global PR activities for the brand using Sprinklr, compiling insights into monthly reports for executive stakeholders.
  • Developed strategy reports to support D2C expansion by proposing enhancements to the sell-out platforms on the brand website.
  • Contributed to cross-functional D2C strategic planning by analyzing revenue, channel performance, and divisional targets.
  • Measured the effectiveness of marketing campaigns by reporting on sales and web traffic metrics across the brand’s online platforms.

Digital Marketing Intern

S-Core
06.2021 - 01.2022
  • Collected and analyzed social media buzz data related to smartphones and other consumer electronics using Brand Watch.
  • Supported marketing strategy with data-driven insights for product positioning and campaign planning.

Education

Bachelor of Arts - Sociology

Korea University
Seoul
04.2001 -

Skills

Data-driven strategic planning

Timeline

Digital Marketing Assitant

S-Core
02.2022 - Current

Digital Marketing Intern

S-Core
06.2021 - 01.2022

Bachelor of Arts - Sociology

Korea University
04.2001 -

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Suhyun LeeJunior Digital Market Consultant