Chanhyung Park
Seoul
Summary
Proactive Marketing Manager with expertise in developing, implementing and strengthening marketing plans. Offers analytical, proactive approach to revamping strategies to meet changing needs. Talent for directing creative efforts and brand engagement combined with history of surpassing objectives.
Performance-driven marketing professional skilled in creating marketing plans and leading successful product launches, promotions and development. Well-versed in SEO content creation, social media audience engagement and brand management.
Overview
14
14
years of professional experience
Work History
Sales and Marketing Team Leader
SK ie technology
01.2023 - Current
- Improved product marketing objectives by constructing communication initiatives and branding strategies to increase client outreach.
- Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
- Researched industry and marketplace trends to develop marketing solutions and enhance business operations.
- Consulted with product development teams to enhance products based on customer interest data.
Strategy Planning Manager
SK ie technology
04.2019 - 12.2022
- Skilled at working independently and collaboratively in a team environment.
- Self-motivated, with a strong sense of personal responsibility.
- Proven ability to learn quickly and adapt to new situations.
- Worked well in a team setting, providing support and guidance.
- Managed time efficiently in order to complete all tasks within deadlines
- Organized and detail-oriented with a strong work ethic
Marketing Manager
SK innovation
04.2013 - 03.2019
- Created company brand messaging, collateral materials, customer events, promotional strategies, and product commercialization.
- Developed and implemented marketing strategies to use for launches, rebranding campaigns and promotions.
- Researched developing trends to stay updated with new ideas and marketing practices.
- Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
Manager
Posco International
01.2010 - 03.2013
- Managed and motivated employees to be productive and engaged in work.
- Accomplished multiple tasks within established timeframes.
- Maintained professional, organized, and safe environment for employees and patrons.
- Resolved staff member conflicts, actively listening to concerns and finding appropriate middle ground.
Education
Bachelor of Arts - Chinese Language And Literature
Fudan University
Shanghai, China07.2006
Skills
- Audience Engagement Techniques
- Digital Media
- Customer Care
- Photography Skills
Languages
Korean
Native language
Chinese (Mandarin)
Proficient
C2
English
Advanced
C1
Timeline
Sales and Marketing Team Leader
SK ie technology
01.2023 - Current
Strategy Planning Manager
SK ie technology
04.2019 - 12.2022
Marketing Manager
SK innovation
04.2013 - 03.2019
Manager
Posco International
01.2010 - 03.2013
Bachelor of Arts - Chinese Language And Literature
Fudan University
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