Yubin SEO
Marketing Associate
Seoul
Summary
Dynamic Event Marketing Specialist with proven expertise at RedcapMICE, adept at managing international client relationships and executing high-impact events. Skilled in digital marketing and project management, I successfully coordinated over 200 events, enhancing client engagement and driving revenue growth through strategic communication and innovative solutions.
Overview
6
6
years of professional experience
Work History
Event Marketing Specialist
RedcapMICE
Seoul
07.2023 - Current
- Managed and executed event operations for an international medical company. (Major Clients: Agilent Technologies Korea, Johnson & Johnson, GSK Korea, etc.)
- Served as the agency PM for Agilent Technologies Korea for one year, managing approximately 50–60 events. (Seminar, promotional booth, exhibition booth preparation, etc.)
- Global communication skills with extensive experience in engaging multinational clients.
Exhibition Assistant
Exporum
Seoul
02.2022 - 01.2023
- Over 6 exhibitions planned and executed, demonstrating strong event management expertise. (Main exhibitions managed: Korea Education Fair, EduTech Fair, etc.)
- Recruited and managed over 1,000 participating companies, executed social media marketing, and planned and managed on-site international conferences.
- Supported recruitment and communication for approximately 10 international speakers. (Speaker management and on-site conference operations.)
Event & Venue Marketing Coordinator
Coex Convention And Exhibition Center
Seoul
01.2020 - 01.2022
- Worked for 2 years in the Venue Marketing Team, managing sales and operations for approximately 200 events.
- Strong communication with diverse clients and vendors. (coordination with event managers, contract management, catering, booth contractors, etc.)
- Prepared annual reports for COEX meeting rooms, including revenue and performance analysis.
Education
Master’s Degree in Tourism - Hospitality And Tourism
Kyung Hee University
Seoul 04.2001 -
Bachelor’s Degree in Business Administration - Global Communication & Convention Hotel Management
Hannam University
Daejeon 04.2001 -
Skills
Proficient in Global Communication (Experience Managing International Clients, Vendors, and Partner Companies)
Proven experience in digital marketing (overseeing social media, website, and mobile applications operations)
Project Management and Flexible Problem-Solving Skills (Experience in a Global Agency and Exhibition Organizer)
Proficient in Microsoft Office (experienced in preparing comprehensive project and research reports)
Accomplishments
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Additional Information
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Timeline
Event Marketing Specialist
RedcapMICE
07.2023 - Current
Exhibition Assistant
Exporum
02.2022 - 01.2023
Event & Venue Marketing Coordinator
Coex Convention And Exhibition Center
01.2020 - 01.2022
Master’s Degree in Tourism - Hospitality And Tourism
Kyung Hee University
04.2001 -
Bachelor’s Degree in Business Administration - Global Communication & Convention Hotel Management
Hannam University
04.2001 -